Category Archives: India

Double 12 – Alibaba’s Drive Beyond China

Double 12

Have you heard of 12-12 or Double 12?  I bet you have not…Neither has most of the world – but Alibaba is driving hard for that to change.  Less than a month ago, here in China, was the now famous Shuang Shi Yi / Double 11 or 11-11.  The biggest (I think) shopping day in the world.  During the 2017 event on November 11, consumers spent US$25B in one day!  Amazing, isn’t it?  Well it did happen.

China, Singles Day, Alibaba

The graph above sourced from statista.com shows the super fast growth of Alibaba’s revenues from Singles Day…

Now Alibaba is driving the next best thing (for the e-Commerce giant) a second event with a goal to become a major shopping holiday — the Double-12 or 12-12 (December 12th)

China, Alibaba, Double 12, eCommerce

The advertisements for it are all over Shanghai and globally.

Alibaba owns the South China Morning Post — and is NOT shy at all to use its editorial as advertorials to promote its agenda and Double 12 as well.  It is a bit disappointing, but hey, what can you do….

Now, why am I spending time to write about it on this blog?  Because of Alibaba’s relentless focus on growth – it is fascinating – at least for me.  The company, which I think started around year 2000, has been on a tear – introducing a number of innovations – e.g. AliPay to drive electronic payments in China and more importantly making it a very successful platform which together with WeChat has enabled very seamless transactions processing across the country.  I must admit I am a firm believer in the technology and a satisfied customer and user…

The other fascinating aspect of Alibaba is their drive for global expansion.  They did create the largest single day commercial event – the double 11, and now are focused on expanding via Double 12 (linking it to the December holidays) in multiple countries – namely Hong Kong, Thailand, India, the Philippines.

So, in summary, watch out world retail players — Ali (as the company is often referred to in China) is coming…!

 

More from India — The Taj Mahal in Photos

Taj Mahal

Agra - Taj Majal

  Agra Taj Mahal

This is probably one of the world’s most photographed sites.

The mausoleum and its surrounding buildings (like the guest house shown on the photo here) are all incredible demonstration of architecture and art.

But my words and descriptions are not much compared to the actual images – so you can just go ahead and browse them…

I have migrated my photo galleries to a new Blog.  The objective is to provide a much more focused and easy to use – I hope that is the case, but you be the judge – interface and overall setup. 

The new Photo Blog is located here and the Taj Mahal set of galleries on it can be accessed via the image link below.  Enjoy and do let me know with feedback.
Thanks!

India Taj Mahal